Just in case folks are interested as Fanatics takes a bigger role in the industry, I did end up with a box of the Zerocool Jackass release which was their second release and first at normal people prices by the end. It ended up being $101 a box (about $110 shipped) after the Dutch Auction - 10,000 boxes were produced with 50 cards a box.. My review of it
Packaging: I was impressed. It came in a very heavy duty cardboard box, wrapped in bubble wrap, inside a slip-case sleeve. It would have taken some gnarly treatment in shipping (Fedex) for that to endure any damage. Given the box in itself was a collectible this matters a bit
The Box: For a $110 or so dollar product, it was well above what I've come to expect from Topps/Panini in the same realm. The box was pretty heavy duty with a great impression of the Jackass Logo embossed on top - the interesting thing is that these were in their own sense collectibles - the foil used on each box was limited to a certain run so luckier collectors would get a variant box. Mine was the traditional silver (about half of them were that) but I've seen red on some breaks on Youtube and there are rarer colors in there.
The Internal Setup: Nothing too crazy if you've seen higher end cards opened - mostly a piece to hold in the ten packs and then the ten packs stacked. If you happen to come across this at retail, you can tell based on the pack sizes if there's a chrome card in there which is pretty much all of the "value" (well, base is selling well on Ebay as boxes just open, and given base is limited to under 3k a card may hold something for more desirable cards) - at least sometimes. I didn't see much room for packs to move or get damaged but they're not hyper secure either. The packs themselves are standard issue - if you've opened Stadium Club you've opened this
The Cards: I was pretty decently impressed with the quality of the cards. Not any insane point stock or anything but they held integrity, has a nice gloss and pretty basic but effective design. I think the big "issue" in terms of the physical card is that the base were black borders. I definitely had some cards come out of the pack with white corners. The bright side is that this isn't likely an issue on Chrome Cards, Autographs, or even the character cards (the bottom corners of those are differently colored) so it's just on stunts and behind the lenses and posters mostly. The variants really pop especially the colored ones: all I ended up with were standard chrome (not numbered but limited to 250) and blue (numbered to 50) but they look really good and quite comparable to a Topps or Bowman chrome in the visual factor. As a bonus, I think all autographs are on card autos and look really good with the markers used. I think each subject signing only a few hundred helped a ton with it. Minus MGK who signed like...50 of his or something and those got OneTouched and put in afterwards it seems. I also appreciate the care put into the back of each cards. There's a lot of cards in this set that aren't immediately recognizable and reading the back of them made it understandable and fun. It brought me back a bit to my days as a younger collector where I read the backs of baseball cards for stats and anecdotes.
The Subjects: They did a really good job at spanning most of the current Jackass universe. I understand the lack of Bam Margera, I wish they found a way to get Ryan Dunn in, but I think they wanted nearly subject to also have autographs in the end with a focus on the latest movie. Other than those two, you're getting pretty much every notable Jackass character, the key behind the scenes folks, and a surprisingly good list of the cameos. The full checklist is online but I think a fan of the subject would be very happy with the depth they went into.
The Value: Zerocool is saying they use a wholly randomized process. I don't buy it for autographs necessarily - they are seeded at 1 every 1.8 boxes or so if my math is right and I haven't seen a box with more than one which you would think would happen at some point. I think they probably had a safeguard to ensure that one box didn't get loaded up with autos. With that said, I do buy it for the rest of the cards. I am used to Topps and Panini having pretty "regular" pull patterns. Like you open a Topps 2022 retail pack - your Stars of MLB are the back card, then the next 0-2 cards in front of that are the insert/short prints, then the base. These? All over the board. My two rarest parallels were right next to each other in the same pack. Some packs had two chromes. Other packs were all base. Character cards next to each other. This leads to a good amount of box variance. I think my box landed pretty safely in the middle of outcomes as I've seen disasters online and I've seen way better boxes. I ended up with an autograph /100 (not a top tier one but I was thrilled for any ink), two blue parallels to /50, and I think 5-6 chrome parallels to 250 (not numbered). I also got a respectable number of character cards (Johnny Knoxville, Steve-O, Tony Hawk, etc.) which seemed like they'd be tougher to get based on the checklist. I'd imagine the "big fish" are very low numbered parallels of the biggest names and autographs of the main cast members and bigger cameos, which are tough. With that said, with the full print list available, there's no real doubt that it's just as possible to get a Johnny Knoxville Autograph as it is to get a Dark Shark Autograph as it is to get a PK Subban Autograph.
Areas for Improvement: I'd say there were two notable ones for me. The first is that I think they could do a bit more to protect the edges. I'm not a condition hound but I'd say 1 of every 10 cards or so came out with white corners, which is a bit of a bummer. The second is the types of cards. I would have introduced at least a non-auto short print image for every character card or maybe two base character cards for each person and reduce the behind the lenses. The Jackass roster is shallow but it felt like if they released a baseball product with 20 players and like...100 stadium or multiplayer cards. The stunts, posters, characters, and group photo cards all felt right but the behind the lenses felt like fluff in spots.
Overall Thoughts: I was pretty impressed. Maybe for $200 which it's going for I wouldn't be, but for $110 I had a ton of fun opening the packs, I thought the number of parallels and frequency was on point, and much of the set wasn't fluff. I'd definitely give Zerocool another run if they put out a subject matter I'm excited above or do a sports release at some point. I don't know how well this would work for bigger sets or print runs but given the fears around Fanatics QAing, I think this is a good step in to the pool for their efforts. I'd probably recommend only buying from either a sealed box or a trusted store where people can't search for packs - it's often obvious when a box has a chrome card in it and given all autographs are chrome cards it makes it easy to pick out.