Why St. Louis is the Ultimate Baseball Town

SoxJox

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Interesting WSj article extolling the virtues of Cardinaldom.
 
“You go to St. Louis and walk onto the field and you can just feel how much the people care,” Peralta said last week, as the Cardinals closed in on a third consecutive Central Division pennant. “I knew if I came here, I was going to feel better and better and better.”
Cardinal Nation may be the only major market where the baseball team trumps all other sports. Here, even the yoga instructors wear Cardinals jerseys. The players work in a love bubble.
“It’s an easy place to play,” says General Manager  John Mozeliak. He cites the city’s combination of attendance of three million-plus, high TV ratings, a comfortably medium-size local media contingent, short flights to most opponents’ stadiums, and a high quality of life.
The Cardinals, who must manage the budget constraints of baseball’s 19th-largest market, are as good as anyone at finding undervalued players on other teams and knowing when they have squeezed the maximum productivity out of even the best players on their roster. Mozeliak’s instinct for knowing when to cut loose the most beloved Redbirds when price exceeds value— Albert Pujols, 2011 World Series most valuable player  David Freese—is legendary.
There are some 75 Cardinals alumni who didn't grow up in the St. Louis area but have chosen to live their post-baseball lives there, including Hall of Fame shortstop  Ozzie Smith.
Even though the population of greater St. Louis is just 2.8 million, the Cardinals have drawn at least 3.1 million fans every year since the new Busch Stadium opened in 2006. Since then, the Cardinals have won two World Series and three National League pennants and have made the playoffs seven times, including each of the past five years. The past two seasons the Cardinals drew more than 3.5 million fans, with average crowds that were 99% of capacity, and a completely unscientific estimation found that roughly 99% of those fans wore red when they attended the game. Moreover, the Cards are the only team in baseball to finish in the top three in local-TV audience share in each of the last 10 years.
All the love and attention seem to consistently improve performance. Take Peralta. The stat baseball nerds favor most these days is Wins-Above-Replacement value, because it cleanly and analytically measures how much better a player is than a generic, entry-level substitute. Peralta’s WAR number jumped to 5.7 in 2014, the highest of his career, when he joined the Cards (a WAR of 5.7 means that the Cardinals were 5.7 wins better than they would have been if the team had to replace him with a generic player added for minimal cost).
During the last 10 years, 40 players have either had 500 plate appearances or pitched 100 innings for the Cardinals before moving to another team. For 27 of them, or about two-thirds, the level of performance dropped after they left, measured once again by WAR. The pattern holds for superstars such as Pujols, and also-rans, like former shortstop  David Eckstein.
Sports psychologists say Lackey and his teammates are benefiting from a phenomenon known as “social facilitation,” which is a person’s awareness and response to being observed by someone who appears to care about what they are doing. In one of the landmark studies in the field from 1983, 36 college-age runners were timed while running two, 45-yard segments of a path. Only runners who were observed by someone ran the second segment faster.
 
 

Leather

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I'm sure the love fest has nothing to do with how good they've been over the past 11 years, or the fact that the two other teams in town routinely suck during that time frame.
 

wiffleballhero

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canderson said:
The FBI loves them too, so much they've set up offices across the stadium! 
Not to be all about us, but it is rather amazing that, in the context of the Patriots, the Cardinals get this kind of press and they get a total pass for a vastly more severe violation of fair play for which there is actual evidence! 
 

Spacemans Bong

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With all due respect to the Cards and their incredible on-field record - no 100-loss season since 1908, only three 90-loss seasons since then, 11 World Series, 18 pennants, more iconic stars than you can count - they've got an easier ride than just about any other team in baseball in terms of local competition.
 
Years without an NFL team, and the current one has one foot out the door. No NBA team. No major college program. Just the Blues. That's it.
 
Fuck, St. Louis is the spiritual home of US soccer so an MLS team might do pretty well there. But they contrive to not even have that - they just got a USL (third division) team in 2014. 
 
So if you like sports for the 6 months out of the year when the Blues aren't in it, you basically have to watch the Cardinals.
 
Compare that to the Giants, who have basically rebuilt a baseball town from scratch in SF. Famously smart baseball organization eight miles away. Two NFL teams - OK, both in the toilet now, but both have substantial traditions of winning. The NBA champions. A persistent playoff contender hockey team. Cal and Stanford, plus some kinda interesting mid-major WCC programs. A decent MLS team too. 
 

terrisus

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Spacemans Bong said:
they've got an easier ride than just about any other team in baseball in terms of local competition.
 
Years without an NFL team, and the current one has one foot out the door. No NBA team. No major college program. Just the Blues. That's it.
 
Fuck, St. Louis is the spiritual home of US soccer so an MLS team might do pretty well there. But they contrive to not even have that - they just got a USL (third division) team in 2014. 
 
So if you like sports for the 6 months out of the year when the Blues aren't in it, you basically have to watch the Cardinals.
 
 
To be fair, up until the 1950s, they had the St. Louis Browns in the same city.
And the Royals are in the same state as well.
 
 

rembrat

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Spacemans Bong said:
Compare that to the Giants, who have basically rebuilt a baseball town from scratch in SF. Famously smart baseball organization eight miles away. Two NFL teams - OK, both in the toilet now, but both have substantial traditions of winning. The NBA champions. A persistent playoff contender hockey team. Cal and Stanford, plus some kinda interesting mid-major WCC programs. A decent MLS team too. 
 
Yea, California is pretty big.
 

Red(s)HawksFan

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Spacemans Bong said:
With all due respect to the Cards and their incredible on-field record - no 100-loss season since 1908, only three 90-loss seasons since then, 11 World Series, 18 pennants, more iconic stars than you can count - they've got an easier ride than just about any other team in baseball in terms of local competition.
 
Years without an NFL team, and the current one has one foot out the door. No NBA team. No major college program. Just the Blues. That's it.
 
Fuck, St. Louis is the spiritual home of US soccer so an MLS team might do pretty well there. But they contrive to not even have that - they just got a USL (third division) team in 2014. 
 
So if you like sports for the 6 months out of the year when the Blues aren't in it, you basically have to watch the Cardinals.
 
Compare that to the Giants, who have basically rebuilt a baseball town from scratch in SF. Famously smart baseball organization eight miles away. Two NFL teams - OK, both in the toilet now, but both have substantial traditions of winning. The NBA champions. A persistent playoff contender hockey team. Cal and Stanford, plus some kinda interesting mid-major WCC programs. A decent MLS team too. 
 
Let's also not forget that for the first half (at least) of the franchise's existence, there was zero competition of any kind to their west and south.  Easy to set down strong roots with a fanbase when you have generation after generation of people whose closest pro sports team of any kind within 500-1000 miles is you.
 

geoduck no quahog

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How can you not like the Cardinals?
 
- Treated WS winning Red Sox with great deference and respect
 
- Their roster is over 50% home grown players: 5 of their position players (Molina, Carpenter, Adams, Wong, Piscotty), 3 of their starters (Garcia, Wacha, Lynn), 8 of their bench/bullpen (Rosenthal, Siegrist, Maness, Lyons, Cruz, G. Garcia, Pham, Jay) - 16 out of 25 on their NLDS roster were drafted by the Cardinals
 
- Their opening day 25-man was $122M
 
- Their ball park plays fair
 
- Their 2015 playoff ratings in their hometown are not lower than the Blackhawks
 
But more importantly...
 
- Their use of "Surrender Towels" seems a bit muted (albeit I'll wager the Cubs don't wave those flags at all)
 
- They don't use "Thunder Dicks", "Cow Balls", or Foghorns
 
- By luck, they have the only broadcast team that you can listen to - including the best in the business: Eckersley (along with Simpson and Anderson) - albeit that's still just luck for the Cardinals / Cubs 
 
- They're not referred to as the "Cardies"
 
- And, most critically - their manager is not the world's 2nd greatest genius (after Hawking)
 

smastroyin

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I am disappointed this article didn't spend time with Michael Wacha's parents.
 

MakeMineMoxie

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geoduck no quahog said:
How can you not like the Cardinals?
 
- Treated WS winning Red Sox with great deference and respect
 
- Their roster is over 50% home grown players: 5 of their position players (Molina, Carpenter, Adams, Wong, Piscotty), 3 of their starters (Garcia, Wacha, Lynn), 8 of their bench/bullpen (Rosenthal, Siegrist, Maness, Lyons, Cruz, G. Garcia, Pham, Jay) - 16 out of 25 on their NLDS roster were drafted by the Cardinals
 
- Their opening day 25-man was $122M
 
- Their ball park plays fair
 
- Their 2015 playoff ratings in their hometown are not lower than the Blackhawks
 
But more importantly...
 
- Their use of "Surrender Towels" seems a bit muted (albeit I'll wager the Cubs don't wave those flags at all)
 
- They don't use "Thunder Dicks", "Cow Balls", or Foghorns
 
- By luck, they have the only broadcast team that you can listen to - including the best in the business: Eckersley (along with Simpson and Anderson) - albeit that's still just luck for the Cardinals / Cubs 
 
- They're not referred to as the "Cardies"
 
- And, most critically - their manager is not the world's 2nd greatest genius (after Hawking)
 
This.
 
I don't get all the hate for the Cardinals. They consistently do a great job of evaluating & developing players in their system & put together strong seasons year in & year out. I wish the Red Sox could be so consistent.
 
Yeah, I get tired of the media ballwashing & fans puffing out their chests about being "The Best Fans in Baseball" but that has nothing to do with the organization & what they have accomplished.
 
So far, the media seems to be giving them a pass on the FBI investigation but I expect the Feds to keep digging & if there are charges filed, we'll see more coverage.
 
I'm not rooting for them but I sure respect them.
 

SoxJox

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This has been very eye-opening.  I posted the story thinking it was an interesting read.  Boy must I have been naive.  Little did I know of the local venom running so strongly beneath the surface in these parts.  Must be the ghosts of '46 and '67.  I certainly am more in line with GNQ's sentiments, and most definitely MMM's bottom line.  I'll be sure not to raise the subject of red birds again, so as to be sure not to offend.  
 

Leather

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Christ, nobody is hating the Cardinals franchise itself. Stop trying to take some high road that doesn't exist.

People are sick of the constant positive press that the Cardinals, and in particular their fans, get for things that have nothing to do with the game itself. This goes double in a calendar year where Cards fans were filmed being shockingly racist assholes in the wake of Ferguson and after their precious and saintly franchise was caught in a cheating scandal by the fucking FBI.

And it's not unique to the Cards. Bad franchises are all alike, but every hugely successful one is annoying in its own way.
 

Rovin Romine

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I have nothing against the Cardinals.  
 
However, without weighing in on the general point, I thought it was amusing that the WSJ went with Peralta as an example of "love" improving his game.  He did have a performance spike in 2014.  The year after he got an enforced rest due to a PED suspension.  2015 - he's not so spectacular.  Where's the love?
 

Leather

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SoxJox said:
It wasn't apparent, but I made my last post somewhat in jest, except for the part about agreeing with GNQ and MMM.  Oh well.
 
I wasn't really responding to you, in particular.
 
And, really, none of this matters.  It's all puff piece bullshit.
 

Montana Fan

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SoxJox said:
This has been very eye-opening.  I posted the story thinking it was an interesting read.  Boy must I have been naive.  Little did I know of the local venom running so strongly beneath the surface in these parts.  Must be the ghosts of '46 and '67.  I certainly am more in line with GNQ's sentiments, and most definitely MMM's bottom line.  I'll be sure not to raise the subject of red birds again, so as to be sure not to offend.  
 
Yeah, this is what's known in Montana as poking the bear.
 

OCST

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SoxJox said:
This has been very eye-opening.  I posted the story thinking it was an interesting read.  Boy must I have been naive.  Little did I know of the local venom running so strongly beneath the surface in these parts.  Must be the ghosts of '46 and '67.  I certainly am more in line with GNQ's sentiments, and most definitely MMM's bottom line.  I'll be sure not to raise the subject of red birds again, so as to be sure not to offend.  
Nothing to do with no ghosts. Just the self-congratulatory smugness of a fan base that is a thin veneer over some rather ugly snobbery.

Edit: missed your exchange w/dlr
 

dcmissle

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SoxJox said:
This has been very eye-opening.  I posted the story thinking it was an interesting read.  Boy must I have been naive.  Little did I know of the local venom running so strongly beneath the surface in these parts.  Must be the ghosts of '46 and '67.  I certainly am more in line with GNQ's sentiments, and most definitely MMM's bottom line.  I'll be sure not to raise the subject of red birds again, so as to be sure not to offend.  
I don't think there is much venom. There is some -- but not much -- cultural bias that turns more on where you live than who you root for (truth be told, Sox fans more in common with Yankee fans, and Cards fans with Cubs fans, and any of these fans would care to admit). And there also is some natural jealousy (this is supposed to be OUR century, goddamit).

Lifelong Sox fan, but I have no problem with the Cards or their fans. I am grateful to the latter for the classy way they handled their WS losses to us. Especially 2004.

As for the team, it is almost unfathomably well run. There is no disputing it. I don't know how you can do anything but admire their accomplishments.
 

doc

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Montana Fan said:
 
Yeah, this is what's known in Montana as poking the bear.
In Oregon Trail that usually does not turn out well
 

dcmissle

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Lose Remerswaal said:
 
Other than the hacking stuff, right?
Right.

But I don't think it accounts for the record back to 1908 as described by Spaceman's Bong. Unless, of course, one believes that football deflation accounts for the record complied in Foxborough since 2000.
 

Flunky

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Their fanbase reminds me of the Colts fanbase.
 
The organization isn't anywhere near as odious, but I mostly dislike teams based on their fans. There might be specific players or managers/coaches I dislike. But in general it's the fanbase that dictates my biases.
 

smastroyin

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They have been a well run team, sure.  
 
The reason there is negative feedback now is that since 2004/5 all we fucking hear from everyone in the world is how it is the best team and best baseball fans ever.  I mean, Boston went through this from around 1998-2007, and by then people got really sick of it, including most Bostonians (or at least most SoSHers).  The St. Louis fans seem to eat that up, at least the displaced ones I know.  The way this amped up for the 2013 World Series really rubbed me the wrong way.  Even now if you watch game 1, it is like some affront to the world that the Cardinals made a couple of errors and we had to hear about "playing the game right" so damn much.  Then there was my comment above, where we spent most of game 2 listening to the life story of Michael Wacha instead of the game, as if the Red Sox were just there to be an opponent for the Sainted Louis Cardinals.  
 
Is that a reason to hate the Cardinals?  No, but it is a reason to hate articles like these.
 
Also, Tony La Russa.
 

Leather

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So that 2006 Cards championship is null and void, then, right?
 

BaseballJones

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I will say that I think that playing over 162 games does show a truer measure of a team's quality than a short series.  In a playoff series you may only need 3 starters and 2 bullpen guys really.  But over 162 games, you need a hell of a lot more than that.  
 
But still....they don't give you a ring for winning your division.  You gotta play baseball for the 162 game season AND the playoffs.  
 

Smiling Joe Hesketh

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It wouldn't be so obnoxious except for the 2006 83-win World Series Champion St. Louis Cardinals. Musial's Left Buttock or whatever his user name is over there undoubtedly enjoyed the end of that season even though the vast majority of it wasn't good.
 
Fuck these guys.
 

GBrushTWood

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That Reddit mod aside, it seems dislike of the Cardinals stems more from their media treatment than anything they actively do (insert VPN hacking joke). In particular, any time I hear an ex-jock or broadcaster wax poetic about playing the game "the right way", I am turned off. The same applies for "best fans in baseball".  I am amused at the cognitive dissonance from media members extolling the character of the Cardinals while shaking their finger at the baseball ops hacking. That has more to do with mediots, however, and has nothing to do with the Cardinals themselves. 
 
Having just watched most of the Cardinals-Cubs series, I didn't find anything particularly unlikeable about the Cardinals team. As a Red Sox fan, I can't really summon the visceral dislike of a team we beat twice in the World Series. It just ain't there. I'm more impressed by how they keep re-stocking their team with cost controlled, dependable players.
 

terrisus

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BaseballJones said:
I will say that I think that playing over 162 games does show a truer measure of a team's quality than a short series.  
This is completely true, and fully understandable.
However:

Smiling Joe Hesketh said:
It wouldn't be so obnoxious except for the 2006 83-win World Series Champion St. Louis Cardinals.
Can't have one without the other.
 

Rovin Romine

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smastroyin said:
They have been a well run team, sure.  
 
The reason there is negative feedback now is that since 2004/5 all we fucking hear from everyone in the world is how it is the best team and best baseball fans ever.  I mean, Boston went through this from around 1998-2007, and by then people got really sick of it, including most Bostonians (or at least most SoSHers).  The St. Louis fans seem to eat that up, at least the displaced ones I know.  The way this amped up for the 2013 World Series really rubbed me the wrong way.  Even now if you watch game 1, it is like some affront to the world that the Cardinals made a couple of errors and we had to hear about "playing the game right" so damn much.  Then there was my comment above, where we spent most of game 2 listening to the life story of Michael Wacha instead of the game, as if the Red Sox were just there to be an opponent for the Sainted Louis Cardinals.  
 
Is that a reason to hate the Cardinals?  No, but it is a reason to hate articles like these.
 
Also, Tony La Russa.
 
Sort of a side point, but were we "the best fans in baseball" or "the most intelligent/knowledgeable/smartest fans in baseball"?
 
I seem to remember getting tagged as the latter.   
 

Dahabenzapple2

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Bob Costas is another reason to despise the Cardinals
 
When he stated that the ongoing hacking investiagation didn't matter and none of the higher ups in the Cardinals brass knew nothing of this, it was treated as gospel.
 
Because it is the Sainted St. Louis Cardinals
 

EpsteinsGorillaSuit

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Spacemans Bong said:
With all due respect to the Cards and their incredible on-field record - no 100-loss season since 1908, only three 90-loss seasons since then, 11 World Series, 18 pennants, more iconic stars than you can count - they've got an easier ride than just about any other team in baseball in terms of local competition.
 
Years without an NFL team, and the current one has one foot out the door. No NBA team. No major college program. Just the Blues. That's it.
 
Fuck, St. Louis is the spiritual home of US soccer so an MLS team might do pretty well there. But they contrive to not even have that - they just got a USL (third division) team in 2014. 
 
So if you like sports for the 6 months out of the year when the Blues aren't in it, you basically have to watch the Cardinals.
 
Compare that to the Giants, who have basically rebuilt a baseball town from scratch in SF. Famously smart baseball organization eight miles away. Two NFL teams - OK, both in the toilet now, but both have substantial traditions of winning. The NBA champions. A persistent playoff contender hockey team. Cal and Stanford, plus some kinda interesting mid-major WCC programs. A decent MLS team too. 
 
Yet in a growing and affluent market with the highest rents in the country, a vibrant tech industry that attracts a huge number of 20- and 30-something sports fans, and a huge flux of tourists coming through all summer long. Of course the Giants should be doing well.
 
I want to take a moment in particular to examine the claim that guy made about the 2015 NL Central being the toughest division in the history of the sport. I find perceptions of league and division quality to be particularly interesting because they so often seem to be skewed.
 
To me, the claim that the '15 NL Central is the toughest division in history seems patently ludicrous. I think one can make a solid case that it wasn't even the toughest division this year. On the face of it, it seems remarkable that three teams in a division finished with 100, 98, and 97 wins. All three of these teams were very good, no doubt. They were helped to those numbers, however, by the abject crappiness of the rest of the NL, including two horrible in-division teams. 
 
When you look at the AL, none of the teams except maybe Toronto really stands out based on record, but there are far fewer bad teams as well. The AL East in particular doesn't really have any truly weak teams. The division's overall run differential is pretty extraordinary (and yes, a large part of that is Toronto, but it's also remarkable that the worst run differential in the division was the Red Sox at -5.)
 
There are more sub-70 win teams in the NL Central (2) than in the entire AL (1). How is this possible? The AL absolutely creamed the NL this year to the tune of a .613 win percentage in a 300 game sample. To put that in perspective, the overall AL mark is just under the Cardinals .617, and the NL's .387 is just shy of the Phillies MLB-worst .389. 
 
So what exactly do we mean by the "toughest" division in baseball? Yes, the NL Central was a tight three team race -- but it was no tighter than the AL West where the second and third place teams ended up back by 2 and 3 games respectively, just like the NL Central. I've no doubt that there have been divisional races that ended up being closer. No, I think that the gaudy win totals of the three top NL Central teams is really what is driving that claim, but the numbers suggest that this is likely a result of poorer competitive balance in the NL overall. Yes, the Cubs, Cards, and Pirates all had to play each other a lot. But they got to spend the rest of their season beating up on mostly really bad teams. The quality of play in the AL, on the other hand, was much higher on average. 
 

jon abbey

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Yeah, I've been saying this for a few months now, thanks for going into it in such detail. Two factoids to add:
 
1) Seven of the eight worst teams in MLB were in the NL this year. 
 
2) The Mets finished the season 38-22 after their deadline deals, 37-17 if you throw out their final week of coasting after they clinched. Over that period, they played all four non-Blue Jay AL East teams and lost series to TB/NYY/BOS while splitting 2 with BAL, going 4-7 overall, while they were going 33-10 against the rest of their cream-puff laden schedule. I don't think they make the playoffs as an AL team, I think they'd be in the same boat as teams like CLE and BOS, coming on strong late, but not enough to make up for the first part of the season. 
 
Also I think it's illuminating to actually spell out the run differential by division, which makes it clear that the NL Central wasn't even the best division this year, let alone of all time:

AL East: +304
AL Central: -85
AL West:  +10
 
NL East: -297
NL Central: +108
NL West: -40
 
One might argue that TOR's massive run differential skews that, which there is some truth to, but even if you subtracted their entire +221. the AL East still wouldn't be too far behind the NL Central, and if you dropped out both TOR and STL, the AL East is still way ahead (AL East: +83, NL Central: -14).